Run marketing campaigns right from BriskCRM by generating personalized letters, emails and SMS messages based on specific templates. Target leads, contacts and accounts in marketing campaigns using static or dynamic marketing lists. Track info about all marketing campaigns, whether run from BriskCRM or externally, and their effectiveness in one place.
Keep track of all of your competitors and layout the marketing strategy that must be used when going against each. List your key strengths and vulnerabilities when compared to your competitors’ products and services and how to handle them during a sales interaction. Equip your sales staff with everything they need to successfully close a deal when going head-to-head against a competitor.